The organization serves several key purposes:
Fostering Pride & Community: In response to rising antisemitism on college campuses, Tribe NIL creates a safe network where Jewish athletes can connect, share experiences, and use their athletic platforms as a source of cultural pride.
Brand Partnerships & Monetization: While most traditional college NIL deals go to top-tier revenue sports or high-profile stars, Tribe NIL helps connect a wider group of Jewish student-athletes with brands, businesses, and organizations that align with their values.
Mentorship & Career Development: Beyond immediate sports deals, the initiative offers networking, career counseling, and mentorship from Jewish leaders to help student-athletes prepare for life after graduation.
Tribe NIL is the first Name, Image, and Likeness (NIL) initiative specifically designed to support Jewish NCAA student-athletes across the United States. Founded by storytellers and writers Eitan Levine and Jeremy Moses, its primary goal is to empower Jewish college athletes to embrace their identity while opening up professional and financial opportunities.
